discover your future
At the heart of our new strategy is our revised vision to connect you to your future. In the period 2020–2025, we will look to augment existing services, and develop new ones to support individuals in accessing apprenticeships, modular study (including part-time and distance learning), and Level 4/5 provision. However, we will not seek to be all things to all people – our new services will be developed in response to strong value propositions, and we will actively manage product lifecycles to maximise efficiencies.
While the next five years will undoubtedly bring change and challenge, it will be an exciting time for us at UCAS and all of you, our customers. We look forward to working together to deliver our strategic objectives, inspiring hundreds of thousands more individuals to discover their future.
Looking ahead to 2025, the rate of external change is likely to continue. There is growing political interest in reshaping admissions to boost progress towards widening access and participation goals and education. We can expect to see the introduction of new technical qualifications and progression routes, a greater focus on the wider skills agenda, and a continuing focus on the use of data to inform and drive individual and organisational choices. These changes will take place in a global and increasingly competitive education market.
We are resolute in the pursuit of our core purpose – to run an accessible, trusted, and personalised undergraduate admissions and information service. This remains our heartland and is where we will prioritise our efforts to deliver new admissions services. These will deliver efficiencies for you, our university and college customers, keeping pace with changing market forces or regulatory requirements. We will also invest in our UCAS Hub, to help students make informed choices.
By 2025, we want to support our customers to experience the following outcomes through using our services.
This strategy is correct as of publication and will guide us through to 2025, with a likely review in 2022/23. One way we will track our progress is through the annual UCAS Impact Report, as well as continually tracking key performance indicators through our annual cycle.
We would love to hear your feedback on this strategy. Please email firstname.lastname@example.org to let us know your thoughts.
discover your future